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Founded in California by Joseph DiLorenzo, current owner, and by Steve Furniss, bronze medalist at the 1972 Olympic Games, TYR was born in 1985. Our brand offers swimwear with colorful and technical patterns. Since its creation, more than thirty years ago, TYR has forged a reputation as a leader in the swimming and triathlon market and seeks to constantly offer new products, whether in terms of design or technicality. The brand name was chosen as a tribute to the Norse god of warriors and with this in mind we cultivate excellence, whether in or out of the water. From strategy to production, everything we do synthesises creativity, experience and competition. For us, producing the best performing products is not just a goal, it is a necessity. With a global presence and international enthusiasm, TYR is committed to producing durable swim products, unique, cutting-edge designs and innovative swim goggles.
